Security News > 2024 > June > AI Will Increase the Quantity—and Quality—of Phishing Scams
![AI Will Increase the Quantity—and Quality—of Phishing Scams](/static/build/img/news/alt/phishing-stats-2-medium.jpg)
Gen AI tools are rapidly making these emails more advanced, harder to spot, and significantly more dangerous.
Recent research showed that 60% of participants fell victim to artificial intelligence-automated phishing, which is comparable to the success rates of non-AI-phishing messages created by human experts.
Companies need to: 1) understand the asymmetrical capabilities of AI-enhanced phishing, 2) determine the company or division's phishing threat severity level, and 3) confirm their current phishing awareness routines.