Security News > 2024 > July > Meta Halts AI Use in Brazil Following Data Protection Authority's Ban

The company said it has decided to suspend the tools while it is in talks with Brazil's National Data Protection Authority to address the agency's concerns over its use of GenAI technology.

The decision stems from "The imminent risk of serious and irreparable damage or difficult-to-repair damage to the fundamental rights of the affected data subjects," the agency said.

In response, Meta said it was "Disappointed" by ANPD's decision and that the move constitutes "a step backwards for innovation, competition in AI development and further delays bringing the benefits of AI to people in Brazil."

The use of personal data to train AI systems without their express consent or knowledge has raised privacy concerns, forcing U.S.-based tech giants to pause the rollout of their tools in regions with stricter data privacy laws, such as the European Union.

Apple, which announced a new AI system called Apple Intelligence last month, has said it won't be bringing the features to Europe this year due to the prevailing regulatory concerns arising from the Digital Markets Act.

"We are concerned that the interoperability requirements of the DMA could force us to compromise the integrity of our products in ways that risk user privacy and data security," Apple was quoted as saying to The Wall Street Journal.

News URL

https://thehackernews.com/2024/07/meta-halts-ai-use-in-brazil-following.html