Security News > 2023 > November > Meta faces EU ban on Facebook, Instagram targeted advertising
The European Data Protection Board has extended the temporary ban on targeted advertising on Facebook and Instagram, imposed by the Norwegian Data Protection Authority in July.
The European watchdog's 27 October urgent binding decision instructs Ireland's Data Protection Commission to ban the processing of personal data for behavioral advertising across the entire European Economic Area within two weeks.
"The Norwegian Data Protection Authority is very concerned about the illegal tracking, monitoring, and profiling on Facebook and Instagram. Although it has long been clear that Meta is breaking the law, and despite the Norwegian Data Protection Authority's ban, Meta continues with its illegal processing of personal data," Datatilsynet said.
In December 2022, the Irish DPC also fined Meta a total of €390 million for illegal behavioral advertising by forcing Instagram and Facebook users to consent to personal data processing for targeted advertising.
The Court of Justice of the European Union found that Meta's GDPR approach to behavioral advertising was still non-compliant with EU regulations even though the Irish watchdog ordered Meta to bring its current data processing operations into compliance with GDPR's regulations within the next three months.
In November 2022, Meta was slapped with another €265 million fine for failing to protect Facebook users' data from scrapers after data linked to 533 million accounts leaked on a hacker forum.