Security News > 2020 > March > Businesses can avoid fines if customer data is encrypted or redacted

"Organizations need to implement advanced data classification, data anonymization, data masking, encryption, security, and access controls in order to set themselves up for successful compliance. ESG believes that many organizations are only ready on the surface - with marketing opt-in/out processes, for example."

Protecting customer data privacy a strategic imperative for businesses.

Often compared to GDPR, CCPA protects consumers from mismanagement of their personal data and gives them control over what data is collected, processed, shared, or sold by companies doing business in California.

"With the increase in regulatory penalties and devastating data breaches we have seen, protecting the privacy of customer data is a strategic imperative for business," said Ambuj Kumar, CEO of Fortanix.

"The most reliable and efficient method of both protecting customer data and avoiding regulatory penalties is to encrypt all customer data throughout its lifecycle while at rest, in motion, and while in use by applications."

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