Security News > 2023 > February > What a perfect day in data privacy looks like

Cybersecurity and privacy leaders should realize that as consumers become more aware of their data autonomy, enhanced data privacy can offer a real competitive business advantage.

As data becomes embedded in each interaction, numerous data privacy concerns come into play throughout.

Imagine how a perfect day in data privacy would unfold when businesses implemented privacy measures that consumers want.

For US consumers, a new national privacy law similar to the European Union's GDPR is in effect rather than the menagerie of state- and sector-specific laws that comprise US data privacy regulations today.

Consumers feel helpless every time they are required to provide information to businesses or when data is passively collected without transparency, fearful of how that data may be exploited.

Businesses can earn trust by making privacy terms transparent, allowing consumers to understand what personal data is collected and how it is being used.

News URL

https://www.helpnetsecurity.com/2023/02/06/what-a-perfect-day-in-data-privacy-looks-like/