Security News > 2021 > October > Firefox now shows ads as sponsored address bar suggestions
Mozilla is now showing ads in the form of sponsored Firefox contextual suggestions when U.S. users type in the URL address bar.
While blog posts [1, 2] presenting it under the "Firefox Suggest" name were published in September, it was first mentioned in a Firefox changelog with the release of Firefox 93 two days ago and presented as a "Faster way to navigate the web."
To toggle Firefox Suggest and change the types of suggestions showing up at any time, you have to click the menu button and go to Settings > Privacy & Security on the left, and then go down to the Address Bar - Firefox Suggest section.
To toggle traditional address bar suggestions like Firefox Suggest results from browsing history and bookmarks, you will have to check or uncheck their associated checkboxes.
Firefox doesn't tag the ads displayed via Firefox Suggest.
According to Mozilla's Firefox Public Data Report, the web browser reported just over 211 million Monthly Active Users on September 27, which measures the number of Firefox Desktop clients active during the last 28 days.