Security News > 2021 > April > Signifyd Return Abuse Prevention gives merchants the flexibility to customize their return-abuse response

Signifyd announced the launch of its AI-powered Return Abuse Prevention solution, a customizable innovation that attacks a $43 billion problem by detecting return abuse and empowering merchants to provide friction-free refunds for valued customers while thwarting those seeking to game the system.

Signifyd's Return Abuse Prevention solution gives merchants the flexibility to customize their return-abuse response according to the unique needs of their businesses.

It gives online retailers the flexibility to set automated guardrails to alert customer support employees to the degree of risk involved with a return request - identifying them as low risk, moderate risk or high risk - along with recommendations on whether and how to process the return.

Return Abuse Prevention also lets merchants simulate how their return rules would work in real life before they deploy them in the real world.

In all, returns cost retailers nearly four times the cost of the goods involved, meaning returns cost merchants $584 billion a year, including $43 billion due to fraud, Signifyd calculated.

75% of consumers surveyed by Upwave on behalf of Signifyd said they would be likely to stop buying from a brand based on a poor return experience.

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