Security News > 2021 > April > WordPress to automatically disable Google FLoC on websites
WordPress announced today that they are treating Google's new FLoC tracking technology as a security concern and may block it by default on WordPress sites.
After Google began testing FLoC this month in Google Chrome, there has been a consensus among privacy advocates that Google's FLoC implementation just replaces one privacy risk with another one.
In a new announcement today, WordPress states that they consider Google's FLoC technology a security concern and they propose blocking the technology in future versions of the blogging software.
Wordpress plans to disable FLoC using the following four lines of code, which will cause the blogging platform to issue a HTTP request header tells the browser that FLoC should be disabled for the site.
It is in these users' best interest for WordPress to automatically disable the technology.
As FLoC is expected to roll out sooner, WordPress is considering back-porting this code to earlier versions to "Amplify the impact" on current versions of the blogging platform.