Security News > 2020 > August > Google Updates Ad Policies to Counter Influence Campaigns, Extortion

Google Updates Ad Policies to Counter Influence Campaigns, Extortion
2020-08-03 20:01

Google is making two changes in its advertising policy as the U.S. moves into the fall election season ahead of the presidential contest in November, in an attempt to thwart disinformation campaigns.

For one, Google is updating its Google Ads Misrepresentation Policy to prevent coordinated activity around politics, social issues or "Matters of public concern," by requiring advertisers to provide transparency about who they are.

"If we find violations of this policy, we will suspend your Google Ads accounts upon detection and without prior warning, and you will not be allowed to advertise with us again," according to the announcement.

The second change, also taking effect September 1, involves the launch of the Google Ads Hacked Political Materials Policy.

"Ads that directly facilitate or advertise access to hacked material related to political entities within scope of Google's elections ads policies ," according to Google.


News URL

https://threatpost.com/google-updates-ad-policies-influence-campaigns-extortion/157994/

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