Security News > 2020 > January > CES 2020: Why HBO wants us to think twice about data privacy

CES 2020: Why HBO wants us to think twice about data privacy
2020-01-13 19:01

TechRepublic's Karen Roby talked to Steven Cardwell, vice president of program marketing at HBO, at CES 2020 about its Westworld display and the importance of data privacy.

Just given the conversation happening right now at CES, predominantly around data privacy, we thought this was a really great way to integrate into the conversation to not only talk about data privacy, but actually make people experience what it feels like when a company such as Incite actually has the power perhaps for good or bad. SEE: CES 2020: The big trends for business.

Steven Cardwell: I think for this to be successful, it needs to be intrusive because if it's not intrusive then you're not asking the question, what is my data worth? And weighing the balance of convenience and personalization, or is it going too far? And that the data in the hands of the wrong people could have serious effects.

Steven Cardwell: And I think we don't quite understand how much of our data is really out there and who has it and what they're doing with it.

I think serving people their data literally for dinner is a really eye-opening experience and a little creepy.


News URL

https://www.techrepublic.com/article/ces-2020-why-hbo-wants-us-to-think-twice-about-data-privacy/#ftag=RSS56d97e7