Security News > 2020 > January > What if everyone just said 'Nah' to tracking?

You know the type: the profilers, the data harvesters, the location-stealers.

Big data empire builders who maintain hundreds of millions of individual profiles - then leave them around for anyone to copy.

The smartphone, indispensable and irreplaceable, has also become a massive security risk, because apps collect data, profile their users, then sell those user profiles.

Cross-referencing multiple data sets, those profiles identify all of us, precisely.

Late last year, the New York Times ran its own analytics - on a leak of mobile location data - de-anonymising it, then identifying government officials.

News URL

https://go.theregister.co.uk/feed/www.theregister.co.uk/2020/01/08/how_not_to_be_seen/