Security News > 2017 > November > Cut the FUD: Why Fear, Uncertainty and Doubt is harming the security industry
Although the acronym is close to a century old, FUD (Fear, Uncertainty and Doubt) has come to be closely associated with the technology industry since the 1970s. FUD is a simple but effective strategy that relies on supplying the audience with negative information to influence their decisions, and it’s easy to see why it’s become so prevalent in the world of cybersecurity, with the ever-present threat of another major attack. Security vendors themselves obviously have … More →
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