Security News > 2016 > May > Consumers willing to share personal info for a reward (Help Net Security)

Consumers willing to share personal info for a reward (Help Net Security)
2016-05-06 12:10

Nearly three in four people have security concerns about using beacon technology on their mobile devices. However, despite these concerns, six in ten will still share personal info for the right rewards and deals, according to Horizon Media’s opinion survey of 3,000 people in the US. Beacons Beacons – software that uses Bluetooth connections to transmit messages or prompts directly to a smartphone or tablet — were a hot topic at the 2016 Consumer Electronics … More →


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